Discover the timeless elegance of our jewelry, a point of reference since 1965 for those looking for handcrafted jewelry, gold jewelry and refined creations to give as a gift or to wear every day. Each piece tells a story of Italian craftsmanship, passion and exclusive design.

Gold jewelry for every occasion

Our collection of gold jewelry embodies the essence of accessible luxury. If you are looking for a special thought, let yourself be inspired by our gold children's bracelets, perfect for a birth or a baptism, or explore the women's gold bracelets for an elegant and timeless gift.
For him, we offer anelli uomo oro and men's gold necklaces with a strong and contemporary character.

Symbols of love and eternal value

Celebrate an important moment with our engagement rings, designed to make every "yes" unique. For your unique day you can also find the best-selling wedding rings: the Unoaerre wedding rings
Or invest in beauty and safety with our blistered diamonds and gold bars, perfect as a valuable gift or as a form of precious investment.

Our partner sellers

In addition to our original collections, you will find a selection of the best brands in the world of jewelry and watches. Discover the Swiss timepieces of Tissot and Hamilton, the elegance of Gucci watches and jewelry and Philipp Plein watches, the creativity of Giovanni Raspini and the unique personality of Dodo.
Add a touch of glamour with Pandora, the sportiness of Sector or the perfect balance between style and accessibility of Festina.

One jewelry store, endless emotions

We are more than just an online jewelry store: we are the place where every jewel has a meaning. Whether you are looking for a gift, an investment or a symbol of love, here you will find the quality of made in Italy, attention to detail and a customer service that is always attentive to your needs.

Our awards

Our online jewelry has been awarded for three consecutive years – 2023, 2024 and 2025 – by La Repubblica Affari & Finanza and ITQF as one of the best e-commerce in Italy. An important recognition that has included us among the Top Shops in the "Jewelry and Watches" category, confirming our daily commitment to offering quality, reliability and an excellent shopping experience.

Discover the latest and get inspired

Visit our online boutique to discover the new seasonal collections, the personalized gold jewelry and all the most popular gift ideas.